23 March 2024

IDEAS Multimedios and Desoft formalize working ties during IT 2024.

During the last session of the XIX International Computer Convention and Fair 2024, based in Pabexpo, IDEAS Multimedios and Desoft Applications Informáticas signed an agreement that reaffirms the professional collaboration they have maintained in recent years.

The document signed by Randy Alonso Falcón, director of IDEAS Multimedios and Dany Jesús Valiente Prieto, General Director of Desoft, includes cooperation actions in digital marketing, website development, event coverage, creation of products and associated services to ICT, and training actions, among others. In this edition of Informática 2024, both organizations, together with Disset Consultors, launched the Deventos project (deventos.fevexpo.cu) that includes special informative coverage of fairs and conventions, while offering a complete range of personalized content services such as photographs , videos, advertorials and personalized advertising.

The work at Deventos during the recently concluded Convention and Fair generated a digital newsletter that reached more than 13 thousand contacts via email, and constituted a unique opportunity for the entities that occupied their promotional spaces, reaching a strategic audience and maximizing visibility of their brands.

21 March 2024

Third day of Desoft in Computing 2024.

During this Thursday, the third day of the 19th International Computer Convention and Fair, Desoft, a Computer Applications Company, presented at the Pabexpo venue the progress in the implementation of several of its solutions such as the ERP Zoom Cuban Localization of Odoo, the Platform Technological for the port community Portecoos ​​and Energux, a Comprehensive system for the Comprehensive Management of Energy Carriers.

Ernesto Acosta Víctores, head of the Deployment Center of the solution developed by Desoft and belonging to the Havana Division, spoke with representatives of the Radiocuba company to whom he showed the benefits of this software through which the country's organizations will be able to carry out comprehensive management of their processes, including financial, human, commercial, logistical, productive resources, among others, through the use of good international practices.

Authorities from the Port of Mariel, AUSA Almacenes Universales, CUJAE and the company THAI BINH from Viet Nam, were among those attending the presentation by the Director of the UEB Desoft in Santiago de Cuba, Berto Andrés Martín Téllez, who explained that the Portecoos ​​Platform optimizes the processes of the port logistics chain through the integration of the actors of maritime activity.

For his part, Jorge David Hernández Llanes, a specialist from ADATECS, a Desoft Mipyme in Villa Clara, delved into the advantages of using Energux, a Comprehensive System for the Comprehensive Management of Energy Carriers, with 15 years of existence and currently the most marketed the company's portfolio nationwide. As part of the Computer Fair, the General Director of Desoft, Dany Valiente Prieto, also held work exchanges with representatives of the Chinese firm Haitech and AUSA Almacenes Universales S.A. to start new jobs or follow up on other projects.

20 March 2024

Xpertoplis: a window to promote the talent of Cuban computer scientists.

On this Wednesday, as part of the Business Forum program of the 2024 Computer Fair, based in Pabexpo, the Xpertoplis platform created by the Spanish company Peoplewalking for the remote hiring of software developers was presented.

Isaac Freijo, representative of PeopleWalking, explained in an interview with Cubadebate that this platform has been adapted to the specific characteristics of our country to connect Cuban experts in these technologies with global companies, where Cuban MSMEs and the rest of the economic actors will be able to offer the services of our specialists and securely attract international clients, especially the European and Latin American markets.

To encourage this type of business with Cuba, the Spanish expert who is also Director of Operations of the International Economic Association (AEI) signed with our country, pointed out that they valued our enormous efforts to train the human capital dedicated to ICT, from of State policies to encourage the training of this type of professional, on a massive scale and with better preparation than many countries in Europe.